Social Media Strategy

Also known as SMO is the latest way in which to promote you or your business. It takes into account social media, online communities and community websites. It covers areas such as RSS feeds, Really Simple Syndication, which is a method of publishing fast changing content for people to subscribe to. Adding the ability to add a site to websites that allow people to discover and share content such as Digg, Del.icio.us and Facebook. It is basically a way of driving traffic to your site via large traffic sites that can share information that a network may find interesting.

There are many different ways of going about promoting your business, profile or charity.  Selecting between the many social media platforms, forums, blogging tools is the first challange.  After this you need to know what are the best tactics to employ and what outcome you want to acheive from a social media strategy.